Alongside revealing their Since ’95 video, a nostalgic look at PlayStation’s history and heritage, Sony have teased that their PS4 advertising campaign will be massive, saying that it’s “the biggest ...

While pre-E3 events and big game announcements at E3 will help core gamers decide on which platform to get next gen, advertising will play a major factor in the success of the PS4 and Xbox One among ...

As true fans of the Bad Gamers podcast would know, we are giving away two more copies of Fuel Overdose to two lucky winners who send in their best ideas for Sony’s new ad campaign. We have already ...

Sony's PS4 advertising campaign will feature the slogan "Greatness Awaits", reports have suggested. The TV advert will feature football players, giant robots, dragons, smoke, fire, explosions, ...

Sony has an estimated $100 million advertising budget to play around with when the PlayStation 4 launches. That’s at least according to a snapshot of a Twitter user named ‘@VirtuaMe,’ who is notably ...

The console wars are set to erupt again in the coming days as Sony and Microsoft plough millions into supporting the next generation of their gaming brands ahead of the crucial festive season. It is ...