The moment users suspect that answers are being shaped by commercial influence, the product collapses. Unlike search, where ...

Meta’s new subscriptions and AI features could change how users create, share, and engage with content, reshaping the signals ...

AI search is rewriting the rules of visibility. Google’s AI Overviews aren’t just another rich result or algorithm update. They are cutting into clicks, pushing ads into unpredictable spots, and ...

At this point in time, AI search products such as Google and Microsoft’s PMax (and now AI Max) have firmly woven themselves into the toolkits of search marketers around the globe. But as many search ...

Google is testing 3rd party endorsements in Search ads, adding publisher logos and quotes to introduce external validation into paid results.

Google rolled out AI Mode in Search in May – and it’s already clear this isn’t just another update. Many experts predict AI Mode could soon replace traditional search as the default interface.

Small Business Technology News #1 – How Google’s AI overviews are accelerating change in paid search. An exhaustive study on Google’s AI Overviews and their impact on SERP (Search Engine Results Page) ...

Channel99, the AI-powered B2B marketing performance platform, today announced the launch of Paid Search Optimization, a new capability designed to help B2B marketers dramatically improve the financial ...

Launched in May this year, AI Max was rolled out as part of Google Ads as an AI-driven tool created primarily to help ...

Good news for redditors: plans for paid subreddits are paused for now. During Reddit's Q2 earnings call, CEO Steve Huffman said the company is "deprioritizing" initiatives to monetize the user economy ...

A strategic look at allocating paid media budgets across the funnel, with evidence-backed models and practical guidance for ...