Pantone’s professional color matching kits can cost anywhere from several hundred dollars to upwards of several thousand ...

Pantone aims to make color standards more accessible for creatives via a limited-edition capsule fan guide on the global institute's strongest shades.

When it comes to color, Pantone is recognized as a leader in credibility and expertise. They developed the Pantone Matching System (PMS), which assigns a unique number to each color. This system ...

Want to predict the next Millennial Pink? Check out Pantone Color Insider, a new tool from Pantone. It will allow you to tap into color trends around the world in real time. Billed as a “color trend ...

Garavani became synonymous with red—so much so that a myth developed that his signature color was once patented with Pantone.

Reporter Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that ...

Finding the best concealer and lip shade is a lot like dating. Sometimes you think you’ve found the one, but then after a few months, it’s no longer a match. Your feelings have changed and the color ...