The founder turned her frustrations into a boundary-breaking movement. Welcome to Behind the Beauty, a recurring series spotlighting the power players driving the beauty world forward. In it, these ...

Welcome to Behind the Beauty, a recurring series spotlighting the power players driving the beauty world forward. In it, these leaders muse on every facet of their journey, from where they draw ...

Ariel Lett, who has a rare medical condition that limits mobility, went viral for her makeup videos in which her husband helps her by holding the brushes "He picked it up like he had been doing it ...

Ariel says she learned how to do makeup by watching creators like Mikayla Nogueira Ariel Lett's colorful makeup looks are a team effort. The 23-year-old Tennessee resident was born with arthrogryposis ...

Iris Grace Downling, a 22-year-old makeup influencer, has taken on an impressive challenge this Halloween season: 31 different makeup looks The creator first started gaining a following online at 16 ...