A personal or company brand establishes who you are and what you represent. Without that clearly defined idea, the image you convey to your clients or potential customers will be muddled, something ...

If you’ve ever felt uneasy about the term “personal brand,” you’re not alone. As an executive communication coach, I’ve met many talented professionals who resist the concept because they fear it’s ...

Whether you like it or not, you’re building a personal brand. Rachel Montañez is a keynote speaker on burnout and self-advocacy in the workplace. Her clients include a range of Fortune companies ...

In this digital age, personal branding is an industry unto itself—and marketers use it to good advantage. The reality is that personal branding matters because people trust well-established personal ...

The following is the 13th in the series, "," in which marketing expert Jim Joseph applies big brand marketing lessons to help you build a successful personal brand. If I can be accused of anything in ...

In an age where our digital footprints often precede us, understanding and shaping your personal brand has become more than a mere exercise–it’s a cornerstone of professional success. Through an ...

Forbes contributors publish independent expert analyses and insights. I explore personal branding and storytelling in the digital age. With the uncertainty of the past year and a half and an even more ...

Opinions expressed by Entrepreneur contributors are their own. Once you understand the power of personal branding, I guarantee you will want to leverage it to propel your business. Having a strong ...

I'll be honest. Few things in life make me cringe involuntarily more than reading something which tells me that I should have a personal brand. By 'personal brand' I mean a conscious or subconscious ...

Opinions expressed by Entrepreneur contributors are their own. Today, building an online brand is all the rage. After all, a whopping 4.2 billion people are active social media users — that’s 56.4% of ...

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...