Pinterest is one of the most personalized sites in the world, thanks to the incredible amount of data its users volunteer and a data science team that just keeps on growing. But user engagement isn’t ...

You’ve spent hours crafting the perfect email marketing campaign. So you feel pretty discouraged when most of your emails end up in spam folders next to emails about extending car warranties. That’s ...

Email marketing has shown to be an effective tool, with an average return of $43.60 for every dollar spent. Trends like generative AI can personalize email messages and strategies like audience ...

If you’re like many business owners, you want to use email marketing to grow your company. Emails are an excellent way to get to know your audience and build customer personas. At the same time, you ...

In the age of TikTok and text messages, email marketing remains one of the most cost-effective ways for brands to engage with customers. But with every company on the planet fighting for space in each ...

Dr. Chris Hillman, Global AI Lead at Teradata, joins eSpeaks to explore why open data ecosystems are becoming essential for enterprise AI success. In this episode, he breaks down how openness — in ...

One of the main reasons customers prefer to shop at small businesses is because of the personal touch they get from the owner. Yet maintaining a level of personalization and sustaining a customer’s ...

Factoreal revealed four new AI-powered email marketing capabilities. The new features include Smart Headings, Smart Buttons, an Image Generator and a Text Generator. The new capabilities seek to help ...

The email inbox of today is vastly different from the inbox of the 2010s — or even the inbox of a few years ago. Today email is ubiquitous and has become the venue where consumers manage their ...

Email is the channel that gets the most personalization. According to a new report from Evergage and Researchscape, 67 percent of marketers reported that they personalize email, followed by 56 percent ...