While Novo Nordisk’s diabetes drug Ozempic was the talk of the town, it was Pfizer that spent the most on TV drug ads at this year’s Oscars. That’s according to new data out from real-time trackers at ...
Pfizer isn’t wasting time when it comes to the marketing strategy for its new dermatology therapy Cibinqo; just a few months after launching the first TV ad for the drug, its second is already out on ...
A new Pfizer ad for its version of the COVID-19 vaccine features Kansas City Chiefs player Travis Kelce encouraging viewers to get the latest vaccine while receiving a flu shot. The ad features Kelce ...
For the second consecutive year, Pfizer is advertising at the Super Bowl. The pharma giant announced Friday morning that it is doubling down on its fight against cancer with a 60-second ad set to air ...
Why did Pfizer spend millions of dollars on a Super Bowl ad? And why are they paying Travis Kelce $20 million to act as their vaccine spokesperson? Because their reputation — and the reputation of ...
Add Yahoo as a preferred source to see more of our stories on Google. Kansas City Chiefs tight end Travis Kelce has made headlines for the rumors that he is dating pop icon Taylor Swift. Now, he is ...
Pfizer (NYSE:PFE) ran its first Super Bowl ad on Sunday, highlighting its efforts in oncology as the COVID-19 vaccine maker looks for post-pandemic growth following its recent acquisition of cancer ...
Last month, during Cannes Lions, Netflix announced that its ad inventory will be available to buy programmatically via Yahoo DSP. This expansion of Netflix’s programmatic offerings couldn’t come at a ...