Four years ago, Pinterest was bleeding users. The platform known for mood boards had made a big effort to compete with TikTok — as did nearly every other social media platform at the time — with short ...

Visual search is in. Pinterest is quietly emerging as a search engine for Gen Z and Google isn't always the go-to anymore. More than a third of consumers – including nearly 4 in 10 Gen Z users – have ...

Search is evolving, and social platforms are now at the heart of discovery. Pinterest, in particular, has emerged as a powerful visual search engine, driving traffic and engagement for brands, ...

Pinterest is upgrading its visual search feature with a handful of new capabilities. On Monday, the company announced it’s rolling out new functionality to improve its feature that allows users to ...

Pinterest has unveiled advertising capabilities, featuring "Top of Search" ads in beta and other tools designed to optimize the visual shopping funnel. "Traditional search engines and AI chatbots rely ...

Top of Search ads place brands in the first ten results and Related Pins. Ads surface for high-intent queries. Now in beta globally where Pinterest is monetized. Pinterest adds Top of Search ads in ...

Pinterest hopes to crack open new opportunities for brands with the introduction of two new ad formats and a new tool for its ads manager interface, per details the company shared in advance of its ...

More than a third of consumers – including nearly 4 in 10 Gen Z users – have ditched Google Search in favor of Pinterest’s visual-first search experience, according to a new Adobe survey. And ...

Google dominates the all-purpose search market, but rivals are making gains in particular niches. This story is one of a five-part series exploring the changing online search landscape. Four years ago ...

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