Mr. Peanut’s sacrifice was influenced by the high-profile death of Marvel Studios’ flagship superhero Tony Stark in Endgame, where Stark perished when making a sacrifice play to defeat warmonger ...

Kraft Heinz (KHC) is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others.

LOS ANGELES - Planters has put a hold on its ad campaign featuring the death of its mascot, Mr. Peanut, following the death of NBA star Kobe Bryant. But the brand says it will continue a planned mock ...

Social media is increasingly leveraged by brands to extend the life of a Super Bowl ad to before and after game day. Investment in production and expensive media buys have been associated with a much ...

LOS ANGELES - Planters has put a hold on its ad campaign featuring the death of its mascot, Mr Peanut following the death of NBA star Kobe Bryant. However, the brand says it will continue a planned ...

Planters has confirmed that Mr. Peanut died during a pre-Super Bowl ad and Mr. Peanut lovers are mourning his death. The company posted the ad of Mr. Peanut, in his signature top hat and black cane, ...

Planters resurrected Mr. Peanut in a Super Bowl ad after "killing off" the mascot ahead of the big game. The ad shows Mr. Clean, Kool Aid Man and others at a funeral. "Mr. Peanut, he spent his life ...

Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

As far as peanut life expectancy goes, 104 years doesn’t seem so bad. The never stale, always dapper Mr. Peanut has apparently met his advertising end in a most peculiar fashion. On a road trip in the ...