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Online Video + Podcast Revenue Surged in 2024 — Ad-Supported Streaming Music, Not So Much
Online video and podcast revenue surged in 2024 with the strongest gains since 2021. But for ad-supported streaming music, the future isn’t as bright. Ad revenue online showed strong revenue growth ...
Podcast advertising accelerated in Q2 2025, with overall spend up 28% year-over-year and 17% over Q1, according to Magellan AI’s latest benchmark report. The data, drawn from nearly 95,000 episodes, ...
Ant and Dec apologise for ‘suicide imagery’ podcast advert - Mental health advocates condemned the ad for being ‘incredibly ...
Podcast advertising continued its rapid expansion in Q4 2024, with total ad spend rising 19% year-over-year, according to Magellan AI’s Podcast Advertising Benchmark Report. The study, which analyzed ...
AudioXi expands UK podcast ad inventory with AdsWizz and Sport Social partnerships boosting reach and targeting opportunities ...
Ad industry wisdom says everyone listens to podcasts. But digital audio still struggles to attract investment from advertisers. That’s because audio lacks measurement tools that have been standard in ...
Oxford Road, a Los Angeles-based advertising agency specializing in audio, released a study this week suggesting YouTube’s podcasting dominance might come with a heavy cost for brand advertisers. The ...
Podcast fandom is growing and deepening among the most active listeners of audio entertainment. That’s the key finding of a white paper on podcast fandom commissioned by the Wondery podcast network, ...
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