To unlock the real value of generative AI at work, employees need an unexpected set of skills: those of a product manager.

The core MBA courses provide a strong foundation in the basics of business management. The product management courses are structured around four pillars: This course will serve as the introduction to ...

Welcome to the second installment of our series, “Predictions on Jobs,” in which our faculty share the latest trends in hiring across a variety of career fields. Today, we’re discussing tech and ...

The Professional Certificate in Product Management is for those who want to build on or formalize their training for product management roles, including: Early-career professionals with one to five ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

Let's say you are a product manager for enterprise products, whether B2B or B2B2C. Your sales leader asks for your long-term product direction and roadmap to respond to a large request for proposal ...

Going forward, product people are going to have to learn to do more with less, maybe even with nothing. I’m done. I’m out. I’ve lost the battle for the heart and soul of product management. I’m ...

How did you make your way into product management? I started my product management journey during my tenure at Morningstar. It’s a bit of a long story but my role naturally evolved from an analyst ...

This article is part of a VB Lab Insights series paid for by Capital One. For most people, naming their favorite tech product or service is easy. The opposite is also true — there are lots of infamous ...

Many companies still operate like “feature factories” today, where the core mission of the product organization is to “ship” a release every 18 months or so. No company should stay in this phase for ...

In our previous article we introduced our assertion that product management is a vital part of a successful, scalable, and sustainable Experience Management initiative. Indeed, we argue that product ...

There’s a quiet disaster happening in product organizations right now. Companies are hiring armies of people with “product manager” on their business cards, but they’re treating them like project ...