Today, The Trade Desk’s Ventura, the platform built for a fairer and more transparent streaming ecosystem, takes the next ...
KNOREX Ltd. (NYSE American: KNRX) ("KNOREX" or the "Company"), a leading provider of AI-driven programmatic online ...
Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...
Programmatic advertising has become one of the key tools of digital marketing, allowing to automate the process of buying ad impressions and precisely target ads to the desired audience. With its help ...
As expectations continue to rise in 2026, one thing is becoming clear: performance can no longer be a post-campaign priority. Marketers need to prioritize performance visibility at the moment ...
Is the open internet in trouble? Open programmatic ad spend has only grown 3% since 2021, according to equity research firm Wolfe Research. Walled gardens have grown 10% in the same time frame. This ...
PHILADELPHIA and REDWOOD CITY, Calif., Nov. 21, 2024 (GLOBE NEWSWIRE) -- Xumo, a streaming platform joint venture between Comcast and Charter, and PubMatic (PUBM) an independent technology company ...
Programmatic advertising is an effective tool for managing advertising campaigns and interacting with the target audience for business. More and more companies from various niches are choosing ...
Apple continues to dominate the global mobile device market, now securing the top position in programmatic advertising share. Apple's dominance in the global mobile device market continues, with a 51% ...
SAN MATEO, Calif.--(BUSINESS WIRE)--InMobi Advertising, a leading provider of marketing and monetization technologies that help businesses fuel growth, has been named a “Strong Performer” in The ...
NEW YORK & FORT WORTH, Texas & CHICAGO--(BUSINESS WIRE)--Blackstone (NYSE:BX) announced today that private equity funds managed by Blackstone (“Blackstone”) have entered into a definitive agreement to ...