Key legal issues for companies to consider when advertising on social media or running a contest, sweepstakes, or other promotion through social media platforms, including guidance on preventing ...

Answer: Magic formulas really don't exist in marketing (even though lots of people may try to get you to believe such magic, tricks, or tips may exist). Having said that, the question you ask is ...

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Medical device manufacturers must closely monitor the content of their Web sites and related links to avoid being reprimanded by FDA for product adulteration or misbranding. Jeffrey K. Shapiro and ...

This course examines approaches to developing, evaluating, and managing advertising and promotion strategies. The course structure follows that of an advertising campaign. Planning in terms of ...

The move looks set to see thousands of products, including many yoghurts, fruit juices and desserts, reclassified as HFSS ...

Members of the Little Rock Advertising and Promotion Commission at a meeting on Tuesday approved a destruction affidavit in order to purge certain documents. When introducing the affidavit, Gina ...

This course examines approaches to developing, evaluating, and managing responsible and effective advertising and promotion strategies. The course structure follows that of an advertising campaign ...

Qantas has denied engaging in misleading behaviour despite advertising a special return fare to London on its website that its own sales staff were unable to book for customers. A complaint alleging ...

FAYETTEVILLE -- The Advertising and Promotion Commission's chairman on Friday detailed measures that will be put in place for Experience Fayetteville following the reinstatement of its CEO. The ...