Savvy marketers are making use of R programming. The value of R to business intelligence stems from evaluating advanced strategies based on data, discovering new insights and relationships that can be ...

Sensing a growing interest in big data-style analysis, software provider Revolution Analytics has updated its flagship package of R statistical functions so it can be run with the Hadoop data ...

Today’s marketers get bombarded with new martech tools almost weekly, if not daily — at least I do. And if other marketers are in the same boat that I am, they face a constant flood of calls from ...

Predictive analysis refers to the use of historical data and analyzing it using statistics to predict future events. It takes place in seven steps, and these are: defining the project, data collection ...

Do you want to improve your R skills? Here are my favorite R language resources for users at any level. [This story is part of Computerworld’s “Beginner’s guide to R.” You’ll find links to the whole ...

Start working toward program admission and requirements right away. Work you complete in the non-credit experience will transfer to the for-credit experience when you ...