Despite slow sales and low inventory, 65% of agents remain confident about their business outlook, survey data shows.

Almost all homebuyers and sellers — about 90% — work with a real estate professional when it’s time to change homes, according to a report from the National Association of Realtors. 1 Working with an ...

The average agent in the United States makes far less than the moneyed salespeople you see on reality TV. But a rare few have won the cutthroat game of real estate in real life. By Debra Kamin Frothy ...

It seems like an oversimplification, but many real estate agents don’t realize they’re using AI, or even interacting with AI — that’s in large part because agentic AI is becoming more commonplace.

Social media marketing has become one of the most valuable tools in the modern real estate agent’s tool kit. Just ask the 39% of active agents who rank social media as the top technology for ...