Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Mattel (NASDAQ:MAT) and Roblox (NYSE:RBLX) are expanding their creative collaboration  to offer a new slate of Roblox titles ...

Mattel and Roblox are expanding their partnership, releasing new Roblox titles inspired by Mattel brands. Roblex will debut a Monster High experience on Oct. 24 and will follow with franchises ...

Mattel has launched its first standalone Barbie game in Roblox called DreamHouse Tycoon. Players can construct their own Dreamhouse, or Mojo Dojo Casa House, beginning on October 6. They’ll be able to ...

Metaverse developer Gamefam announced today that it is partnering with Mattel to bring Barbie to Roblox. More specifically, it’s developing a Roblox experience called Barbie Dreamhouse Tycoon, in ...

Gamefam CEO Joe Ferencz’s business is pulling beloved IP like Sonic the Hedgehog, Barbie or SpongeBob SquarePants into online gaming platforms “Roblox,” “Fortnite” and “Minecraft” and turning it into ...

Mattel and Gamefam have announced the upcoming release of Barbie DreamHouse Tycoon, the first official Barbie game to be released on Roblox. The release follows a successful beta launch of the title, ...

The first-ever official Barbie Roblox game – Barbie DreamHouse Tycoon – launches on 6th October, inviting players to enter the world of Barbie and build their very own DreamHouse. Mattel and Gamefam, ...

Following the success of this past summer’s Barbie movie, Mattel Inc. and game developer Gamefam said Tuesday that they are bringing Barbie and her DreamHouse to Roblox Corp. Mattel MAT and Gamefam ...

There's a wide range of ages when it comes to the Roblox generation and I speak from experience as a librarian having to ...