Meta and Microsoft aren’t the only companies with ambitions for the metaverse. On Thursday, Nike announced a partnership with Roblox to offer a free virtual playspace called Nikeland. In its current ...

Roblox and Nike have partnered to bring a new sports based experience, Nikeland, onto the platform. Nikeland will feature buildings and fields based on Nike's headquarters, including detailed arenas ...

Nike revealed "Nikeland," a new interactive space inside of the Roblox gaming platform, per a blog post. It represents the athletic apparel marketer's biggest bet yet on the metaverse. The virtual ...

NBA superstar and Nike endorser LeBron James this week virtually joined Nikeland on Roblox. Nike recently released its first NFTs. They sell for more than $14,000 on the secondary market. Wall Street ...

Sports manufacturer Nike has always been at the forefront of digital transformation. Artificial intelligence (AI), e-commerce, and in-store experiential technology have been integral to the brand’s ...

Earlier this month Roblox announced that its The Hunt: Mega Edition Event would come with a $1 million grand prize for one super skilled gamer, and today the event officially started, revealing the 25 ...