Every time Zac publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...

Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from Walmart ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Walmart and Roblox have teamed up to provide a service I didn't know anyone needed: letting ...

There are countless ways to become a millionaire but Arthur Trusov has found one of the most unique: Roblox. The savvy designer sold over $1 million dollars worth of digital merchandise inside the hit ...

Helping to grow digital apparel and accessories options on Roblox, DKNY has partnered with in-game retailer Dubit to create a collection of virtual products on Roblox, the fashion brand announced ...

Walmart's Discovered experience started out last year as a way for kids to buy virtual items for Roblox inside the game. But today, that partnership is testing out an expanded pilot program that will ...

Discover how brainrot evolved from meme slang to viral collectibles in Roblox, and if you should worry as parents ...

Chipotle Mexican Grill will return to Roblox to launch Chipotle Burrito Builder, according to a press release. The simulation will allow players to roll virtual burritos and earn the brand's ...

Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the company is getting serious with the addition of two new features: Commerce APIs ...

e.l.f. Cosmetics is applying a new layer of innovation to its Roblox experience, adding real-world commerce powered by Walmart. Starting today, beauty gurus can visit the e.l.f. UP! experience’s ...

Creators who make content for Fortnite can start monetizing their virtual goods in December. The free-to-play online game's publisher, Epic Games, announced Thursday that those in its Creator program ...

At its annual developer conference Thursday, Roblox painted a picture of what’s next for the fast-growing online multiplayer portal that’s like catnip for kids and teens. In his keynote, Roblox ...