Cacique is a Venezuelan rum brand, established in 1959 and popular among consumers in its domestic market and in Spain, according to Diageo, which has owned the brand since 2003. The spirit is sold in ...

NEW YORK, Feb 23 (Reuters) - Diageo PLC accused rival Bacardi Ltd of trying to drive its Captain Morgan rum production out of the United States in order to protect its own substantial rum subsidies ...

It has been one of the worst-performing spirit categories in the U.S. The IWSR, the global leader for beverage alcohol data ...

UK importer and distributor Proof Drinks is to handle Diageo’s Don Papa rum in the UK. The deal, effective immediately, will mean “wider availability and enhanced support” for retailers and on-trade ...

The series of four 15 second television spots which was created and executed by Leo Burnett Sydney, are part of the ‘Unmistakably Ours’ brand campaign. The first TVC aired on 4 March. Filmed on the ...

Rum is in the midst of a misidentity crisis. To most Americans, mentioning the category still conjures colonial notions of pirates, pina coladas, painkillers, and similar sugary, boozed-up tropical ...

As we mentioned in our article – 20 Countries that Export the Most Rum in the World – the global rum market was estimated at $17.4 billion in 2023 and is expected to reach $24.5 billion by 2033, with ...

In this article, we are going to discuss the no. 1 rum for beginners in 2024. If you want more options to take your first steps into the alluring world of rum, check out our full list of the 15 Best ...

If you drink Captain Morgan rum, you probably don’t care where it came from. But to the governments of Puerto Rico and the Virgin Islands — and to the top-shelf K Street lobbyists they have hired in ...

When you buy a bottle of rum in the United States, there's a federal tax. All told, it adds up to more than $700 million a year. Now, most of that money goes to a special program to support Puerto ...

NEW YORK (Reuters) - Diageo PLC accused rival Bacardi Ltd of trying to drive its Captain Morgan rum production out of the United States in order to protect its own substantial rum subsidies from the ...