On June 17, SAP released the latest release of mySAP Customer Relationship Management (mySAP CRM) at SAPPHIRE '03, the firm's international customer conference. The latest version (4.0) builds on the ...
SAP is planning to take on Salesforce on multiple fronts as it aims to tie its back-end financial software to front-office and redefine customer relationship management. SAP has assembled the CRM ...