SAP seemed to be all in on customer experience when it acquired Qualtrics for $8 billion in 2018. It continued on that journey today when it announced it was acquiring Austrian cloud marketing company ...

The artificial intelligence (AI) market is expanding rapidly. Enterprise AI spending surged eight-fold in 2024 according to the Menlo Ventures. This year is expected to be a banner year for AI ...

We live in an era when AI-assisted technology is literally driving cars, performing instantaneous translation and outsmarting Go grandmasters. But when it comes to understanding a simple customer ...

SAP, the German enterprise software giant, today announced an acquisition to strengthen its hybris e-commerce division. It has acquired Gigya, a firm that helps online properties manage customer ...

SAP Customer Experience LIVE 2025 will take place from October 6 - 8, 2025, in Las Vegas. The event will be held at the Venetian Convention & Expo Center and will bring together professionals from ...

NTT DATA will offer packaged value-add services based on cloud solutions from SAP LONDON--(BUSINESS WIRE)--NTT DATA, a global digital business and technology services leader, today announces it has ...

SAP today announced a substantial upgrade to its enterprise-wide data management offerings and strategy. Called SAP Business Data Cloud, the new offering is a managed software-as-a-service (SaaS) that ...

Our first look at Gartner’s Magic Quadrant for CRM Customer Engagement Centers (CEM) showed a market littered with obsolete business applications. However, the three vendors in the Leader’s Quadrant - ...

SAP customers will be able to achieve a new level of data sovereignty and independence by running workloads entirely within their own datacenters, the German ERP giant has promised. SAP Sovereign ...

The new cloud-based Digital Contact Center offering combines AI capabilities with features of Microsoft applications including Dynamics 365, Teams, Power Platform, and Nuance. With an eye on the ...