Learn how SEO differs for service area vs. brick-and-mortar businesses. Boost your presence with targeted tactics to reach local customers. Having a strong online presence is crucial for businesses ...

To learn more about our editorial approach, explore The Direct Message methodology. The first SEO checklist I ever downloaded was twelve pages of verbs — optimize, compress, interlink — each line a ...

A Position 1 ranking only matters if your result resonates with users and earns clicks. That’s why optimizing your click-through rate (CTR) is just as crucial as climbing the search results. By ...

An effective SEO strategy can help attract visitors and generate leads for your business. By focusing on keyword research, content quality, technical optimization and conversion, you can increase ...

Master on-page SEO to boost your site’s visibility in AI-driven search. Learn to optimize content for quality, user intent, mobile and AI relevance with key strategies. On-page SEO is key for ...

Boosting SEO doesn’t always have to mean starting from scratch with new content. Content you’ve already published can become a powerful means of gaining fresh visibility—if you know how to work with ...

SEO is a game. And, like any game, the more we play, the better we get. SEO is also a tool. Search engine optimization is part of the process to improve a website’s visibility when people search for ...

Sick of seeing the error “Discovered – currently not indexed” in Google Search Console (GSC)? So am I. Too much SEO effort is focused on ranking. But many sites ...

Canonicalization happens both before and after rendering. Conflicting canonical signals between raw HTML and JavaScript output can cause unexpected indexing results. Google recommends setting the ...

Google’s Search Relations team explains how CSS affects SEO, addressing myths about class names, pseudo elements, and page performance. CSS class names have no impact on SEO and aren't read as content ...

Google Discover is a mobile-only experience of articles recommended for you. It's personalized to every user based on their interests, search history, and other things Google knows about you, such as ...