Do you want to ensure that your blog ranks as high as possible in online search results? Then you should make sure to devote some time to optimizing each post you create. An infographic (below) from ...

Google has published the first in what will be a series of blog posts dedicated to SEO case studies. The aim of this series is to share success stories that demonstrate the value of SEO. Google says ...

Why SEO content is important How to create content that’s optimized for search engines If you want to rank well on Google and drive organic traffic, it’s essential to know how to create content that’s ...

Changes at Google and Bing, along with the surge in popularity of OpenAI’s ChatGPT, means internet search is about to change in a big way. Until we know exactly what that looks like, the truth remains ...

To truly compete today, businesses must have a concrete strategy for standing out in an environment where attention is never a guarantee. With so many brands competing for the same pool of customers, ...

Optimizing your content for search results requires search intent. Understanding search intent will help you generate effective content. Target search intent by examining high ranking search results.

Marketers should use both historical and forecasted data to drive blog post content Ensuring the content has added value to a competitors – either through additional information or FAQs – is vital for ...

When using ChatGPT, think of it more as a writing and research assistant to help you with certain, but not all, content creation tasks. ChatGPT is top of mind for many people in the content creation ...

Don’t treat your content passively. To get the most out of the resources you put into creating content, you have to share it. The right sharing strategy can boost your content’s effectiveness and ...

If you are creating 500-word me-too blog posts that get read by no one, you are completely and absolutely wasting your time. It's not your fault. You've been told by so-called experts for years that ...