SaaS is a distribution model for software licensing that lets companies host their software on the internet. Users don't have to download anything to their device to access the software. SaaS ...

What Is A Hybrid SaaS Sales Model? Over the years, the world of SaaS sales was ruled by the product-led growth model (PLG), as B2B technology customers sought a hands-off, self-serve experience. This ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. When a major health system with nearly 100 hospital sites wanted to install a new software ...

Many of today’s most successful software companies, from Atlassian and Datadog to Zoom, subscribe to the bottom-up SaaS go-to-market model. In this model, the user purchases software directly from a ...

SAN FRANCISCO--(BUSINESS WIRE)--AppOmni, the leader in SaaS security, today announced that AskOmni, its AI-powered SaaS security companion, now operates as a Model Context Protocol (MCP) server. Built ...

Choosing the right go-to-market (GTM) strategy for a SaaS product can be challenging for many product owners. They may be unsure of which marketing tactics and execution models will best suit their ...

The subscription pricing model is fading out, and usage pricing is the "next wave," execs say. The model better aligns companies and their customers, execs from Twilio, Snowflake, and Zuora say. But ...

SAN MATEO, Calif.--(BUSINESS WIRE)--Model N, Inc. (NYSE: MODN), a leader in cloud revenue management, announced the general availability of its new SaaS solution for pharmaceutical and biotech ...