At many large SaaS companies, sales leaders are responsible for holding the line on discounts during the sales process. There’s a time and place for offering discounts—usually, it should be a last ...

What Is A SaaS Sales Funnel? In the world of sales and marketing, sales funnels remain an essential tool as they capture a buyer’s journey in its entirety, from the initial awareness of a problem to ...

What Is A Hybrid SaaS Sales Model? Over the years, the world of SaaS sales was ruled by the product-led growth model (PLG), as B2B technology customers sought a hands-off, self-serve experience. This ...

In a market this crowded and complex, let clarity be the advantage that helps your SaaS firm earn trust and keep it.

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As SaaStr Annual 2025-the leading cloud industry gathering nears, SaaS leaders are reevaluating what defines a high-performing sales team. Opinions expressed by Digital Journal contributors are their ...

VANCOUVER, British Columbia--(BUSINESS WIRE)--Black & White Zebra (BWZ), a leading media tech company, has announced the rebranding of its B2B SaaS sales and marketing platform, formerly known as ...

Saleo Inc., creator of what it says is the first live demo automation platform for software-as-a-service providers, announced today it has closed on a $13 million fundraising. Today’s round was led by ...

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Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Clazar, a startup that automates software sales through cloud ...

SiftHub, an AI startup founded by the former CTO and co-founder of LogiNext, Manisha Raisinghani, has raised $5.5 million in seed funding to build out its AI assistant, which is aimed at helping sales ...

Mitek is seeing some margin pressure as license sales fall off and the revenue model shifts over to SaaS, where margin is more backloaded. But underlying markets seem to be generating decent growth, ...