Here are nine hacks to improve your holiday email marketing strategy and drive more sales. Email is a goldmine for businesses: people who make purchases via email tend to spend up to 138% more than ...

Bulk emailing is a great way to reach a large target audience and drastically increase outbound production, but as a business practice-it doesn't have the best reputation. If done negligently, it can ...

Email marketing works, but people are getting wary of spam and phishing messages. Here’s how to earn trust and boost revenue. Wondering if you should invest in email to market your business? Wonder no ...

Most sales reps think cold email is broken. "Nobody reads cold emails anymore," they say. "Email is dead." They're wrong. What's broken isn't the channel — it's the approach. Apollo.io analyzed ...