Social.com stems from Salesforce’s acquisition of Buddy Media and its subsidiary, the London-based Brighter Option. Thus, the Marketing Cloud now boils down to three core areas: social media listening ...

'By bringing together the power of Azure and Microsoft Teams with Salesforce, our aim is to help businesses harness the power of the Microsoft cloud to better serve customers,' says Microsoft CEO ...

Salesforce.com Inc. will move its Marketing Cloud to Microsoft Corp.’s Azure platform as part of a new hosting deal the companies revealed today. It’s safe to assume the contract is quite large even ...

Salesforce officials are in Indianapolis this week at its Connections 2014 conference promoting the ExactTarget Marketing Cloud. The latest addition -- Journey Builder for Apps -- helps users deliver ...

Salesforce this week announced new Marketing Cloud features designed to help companies build deeper relationships with their customers. Following on the heels of Service Cloud updates, the ...

Salesforce has big plans for its recently released customer data platform (CDP), Customer 360. The world’s largest CRM and DMP provider is reimagining what enterprise customers need in their mar tech ...