When Salesforce announced this week that it was moving Marketing Cloud to Microsoft Azure, it was easy to see this as another case of wacky enterprise partnerships. But there had to be sound business ...

'By bringing together the power of Azure and Microsoft Teams with Salesforce, our aim is to help businesses harness the power of the Microsoft cloud to better serve customers,' says Microsoft CEO ...

Last year Salesforce launched marketing capabilities as part of its Starters offering, an entry-level option that enables small companies to come in and get started. Today it delivers the next level ...

Today, timed with a conference out of Sydney, Australia, Salesforce announced new analytics-powered features across its Service and Marketing Cloud suites designed to “‘humanize’ engagement between ...