Here's how to optimize for LLMs, knowledge graphs, and modern search engines and build a digital footprint recommendation engines trust. SEO is all about optimizing for, well, search. In 2018, I ...

The addition of social performance data in GSC reflects how discovery, trust, and visibility now span search engines and ...

People are often quite selective about the information they’ll accept, seeking out sources that will confirm their biases, while discounting those that will challenge their beliefs. In theory, search ...

Tuesday, at Google I/O, Google’s CEO, Sundar Pichai keynote led with how AI is transforming Google Search, Liz Reid, Google’s head of Search, called AI Mode the future of search (see video). With all ...

OpenAI today updated the ChatGPT app to add a new Safari Extension that allows ChatGPT to be used as the default search engine for searches made through the Safari search bar. After updating to the ...

Google is experimenting on a new Web Guide feature which helps organize search results into specific categories and gives users the most relevant data to their web queries. This is the latest Search ...

Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...

If you're regularly using Google, you may have noticed that the search results are not what they used to be. Google is pushing for AI integration in its search engine, and the results are not always ...

Tired of scrolling past Google's ads and "AI Overviews" just to find a simple link, you aren't alone.

Jason Chun is a CNET writer covering a range of topics in tech, home, wellness, finance and streaming services. He is passionate about language and technology, and has been an avid writer/reader of ...