T.J. Thomson receives funding from the Australian Research Council. He is an affiliate with the ARC Centre of Excellence for Automated Decision Making & Society. Ashwin Nagappa receives funding ...

One prioritizes convenience and personalization. The other puts privacy first. Which one should you use? We help you decide.

For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

If Edge keeps changing the default search engine to Bing, and you have to switch back to Google or Yahoo manually, do this to prevent this from happening.

We are experiencing an unparalleled seismic shift in digital discovery since Google was introduced to the public. The rise of generative AI and large language models (LLMs) is fundamentally changing: ...

Audiences form preferences before they search. Learn how authority shows up across social, search, and AI-powered answers.

Automation has scaled search marketing, but it’s also created an insight gap. Learn how marketing leaders can restore ...

Search and ye shall … most likely be tracked. But a growing number of people want to search without leaving a trail, which is why privacy-focused search engines like DuckDuckGo and Brave Search are ...

British regulators said they may force Google to open its search engine to more competition — raising concerns that its budding use of artificial intelligence poses increasing threats to rivals and ...

Search Console Insights now includes performance data for social channels Google has automatically linked to your website. The feature shows clicks, impressions, top queries, and trending content for ...