Local search intent is defined as the goal a searcher has when they type a query into a search engine when seeking a resource in a specific geographic location. The local searcher could be looking for ...
Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...
is features writer with five years of experience covering the companies that shape technology and the people who use their tools. In late December 2023, several of Brian Vastag and Beth Mazur’s ...