TikTok launches its new Creator Rewards Program, which incentivizes users to produce search-optimized, high-quality, original content. TikTok has launched a Creator Rewards Program that incentivizes ...

Google paid Apple $18 billion in 2021 to remain the default search engine on iPhone, NYT reports. Google spent $26 billion in total in 2021 on similar deals with device makers, an ongoing court case ...

In the early days of SEO, owning an exact match domain (EMD) was like holding a cheat code. If someone searched for “siamese kittens,” you could bet that siamesekittens.com would be sitting pretty at ...

In a rapidly evolving and increasingly competitive e-commerce landscape, retailers must continually refine their search and discovery experiences to meet consumer expectations when they’re shopping. A ...

Treating search visibility as digital capital turns SEO from a cost center into a compounding asset that drives sustainable business performance. Every month, companies lose millions in unrealized ...

Developers should act before governments fall back on blunt tools. In late October, News Corp filed a lawsuit against Perplexity AI, a popular AI search engine. At first glance, this might seem ...

Virtual agents and AI chatbots will be eating into search engine volumes over the next two years, causing them to decline by 25%, according to a report released Monday by technology research and ...

May 7 (UPI) --The revelation of a potential change from Google to an AI-powered search engine for Apple's Safari web browser caused shares in both tech firms to lose value on Wednesday. Apple shares ...

Google tracks how users behave and only shows AI Overviews in Search when they actually add value, said Google VP Robby Stein ...