For the longest time, I thought the dark web was an impenetrable, tangled mass of secret websites frequented only by hackers and criminals. I certainly didn't know that there are several ways you can ...

Google is touting AI as the biggest upgrade to Search in its history – claiming more queries, higher quality clicks, and a healthier web. But a new blog post (authored by Liz Reid, VP, Head of Search) ...

AI search tools are on the rise, but SEO fundamentals remain critical. Learn how the two intersect and what it means for your strategy. The explosive rise of ChatGPT and other generative AI tools has ...

The search and marketing world never slows down. Last week’s inaugural edition of Semrush’s Marketing Countdown, featuring Search Engine Land, explored how the landscape is rapidly shifting under our ...

Do you have favorite words that carry extra power in your life? When it comes to difficult issues, my favorite word is How. As in, “How am I going to fix this?” and “How can I change this outcome?” ...

In nearly 19 years in search marketing, I’ve seen search marketers get cranky about a lot of things. For a long time, the biggest pushback on something Google rolled out was the good old Enhanced ...