From all my years in research and consulting, I think I’ve learned a thing or two about marketing worth sharing. Enduring fundamentals, mostly—yet often overlooked. So, over the course of my biweekly ...

Digital marketing strategies that use multiple channels and layers of data offer a structured way to find, qualify, and ...

Explore the transformation of consumer identity and the failure of traditional market segmentation strategies as regulations ...

When it comes to market segmentation, I don’t see truly well-documented cases often. At a more simplistic level, we think of classic matrices such as BCG or McKinsey’s. But the real exercise of ...

Retail marketing is moving through a period of realignment. Privacy expectations, rapid AI adoption, and the demand for accountable performance are reshaping how retailers plan, execute and evaluate ...

Prof. Aleks Farseev is an entrepreneur, keynote speaker and CEO of SOMIN, a communications and marketing strategy analysis AI platform. AI agents are rapidly transforming how brands engage customers, ...

Overview  AI now drives personalization, advertising, content, analytics, and customer engagementPredictive intelligence has replaced intuition-led marketi ...

In the luxury segment of international visa services – including the Schengen area, the US, Japan and other high-demand ...

AI is an essential component of effective performance marketing strategies. Over the past three years, our company has launched over 500 campaigns using Google's Performance Max and Facebook ...

January 31, 2026 - PRESSADVANTAGE - Infintech Designs has introduced comprehensive full stack digital marketing ...