Applications will open Jan. 19, with the company selecting 10 creators from across the country to form the next Sephora Squad. The new roster is scheduled to be announced in spring 2026.

The effort is part of the Korean beauty retailer’s global expansion, which includes opening its first U.S. stores later this ...

Applications will open on January 19, offering ten Canadian creators from across the country the opportunity to shape the next Sephora Squad. Each member of the Squad will contribute a distinct point ...

Sephora announced a partnership with Olive Young, marking a turning point for K-beauty and reshaping competition in prestige beauty retail.

Under the agreement, Olive Young will collaborate with the French beauty retailer to introduce dedicated K-beauty retail ...

Sephora has partnered with CJ Olive Young to introduce dedicated K-beauty zones in Sephora stores beginning in the second ...

Lunar New Year 2026 is just around the corner, and the Year of the Fire Horse is set to be a passionate, action-oriented year. In the Chinese zodiac, every year is not only overseen by one of the 12 ...

Hailey Bieber's beauty brand, Rhode, is now available for purchase in Sephora stores. The brand's launch in Sephora marks its first expansion into retail stores across the U.S. and Canada. New ...

Through the partnership, OLIVE YOUNG will collaborate with SEPHORA to introduce a dedicated K-beauty zone curated directly by OLIVE YOUNG. The concept will be rolled out across SEPHORA's online and ...

UNOVE, a premium hair care brand under Wiret, will make its debut in February at Sephora, the largest beauty distribution ...