The abandoned shopping cart is an e-commerce entrepreneurs’ nightmare. More often than not, shoppers browse an online store, load up their carts, then ditch them. Some studies estimate around ...

Cart and checkout still leak revenue at scale. Baymard’s average documented online shopping cart abandonment rate is 70.22%. At the same time, the web has crossed a threshold where automated traffic ...

Researchers from City University of London and University of Innsbruck published a new paper in the Journal of Marketing that examines how different shopping cart designs activate shoppers’ muscles ...

(EDITOR'S NOTE: The following feature originally appeared on Retail Dive's sister site, Food Dive.) The shopping cart is a grocery store staple, right up there with canned soups and those little ...

After your website visitors arrive at your online shopping cart, it's simply a shame if your cart then fails you by not helping you achieve the conversion. Depending on what type of business you have, ...

Anyone who visited Soverain Software’s website could be forgiven for believing it’s a real company. There are separate pages for “products,” “services,” and “solutions.” There’s the “About Us” page.

Nobody understands the mantra "design matters" more than the fine folks at Target. The company has taken its love and appreciation of design to a new level with its new shopping carts. Have you seen ...

Understanding why shoppers leave is essential for retailers aiming to streamline their checkout process and enhance the overall shopping experience. According to a recent Statista report, shopping ...

The modern shopping cart — as we know it — didn't always exist, which meant it had to be invented. The How Curious podcast explores the history of the shopping cart. So listen, when I was a kid, I ...