A new startup called Popcorn wants to make work communication more fun and personal by offering a way for users to record short video messages, or “pops,” that can be used for any number of purposes ...

Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

YouTube wants to quickly ramp up the number of short-form “Shorts” videos available on its platform in order to better compete with TikTok. To aid with this effort, the company is today rolling out a ...

Imagine gaining 15,000 billion media impressions in the space of a month, without doing anything. No advertising campaigns, no marketing. Just suddenly having a surge of online activity without even ...

OpenAI’s new short-form video app, Sora, seems to have all the ingredients of a viral hit. Just hours after the app’s launch on Tuesday, memes created using its AI video-generation technology were ...

Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two minutes ...

Queenie Wong was a senior writer for CNET News, focusing on social media companies including Facebook's parent company Meta, Twitter and TikTok. Before joining CNET, she worked for The Mercury News in ...

The rise of AI-Powered Short Video Technology is one of the most significant disruptions to happen in the coming days. Videos are the most effective way of communication. Why would a large-scale ...

Short-form video ads must be creative and entertaining to capture attention, but prioritizing creator-led content and leading with brand assets—like jingles, mascots and logos—is most effective for ...