TikTok is playing a pivotal role in spreading toxic discourses associated with sigma masculinity, which advocates disinterest in and denigration of women as well as hatred and humiliation of other ...

In this video, we review a TikTok account featuring humorous TikToks about alpha male workouts. We dissect the dating advice ...

It’s been a minute since Lifehacker looked at the slang of Generation Z—long enough that Generation Alpha has had time to ...

The Sigma Sigma Boy song is a viral brain rot meme on TikTok whose catchy beat and simple lyrics sent it viral, despite being in Russian. The song is called Сигма Бой in Russian and was released on ...