An interview with Tom Donaldson, LEGO Group's SVP of Creative Play Lab, on how the company came up with its new SMART Brick.

The star, featured in a short brand film from the Danish toy giant, talks about how acting allows her to play for a living and the benefits of the simple life. By Georg Szalai Global Business Editor ...

Not long ago, the Danish toy giant Lego released a line marketed exclusively to architects, and much of the architectural community online lamented it for being bland and monochromatic. But you don’t ...

Does it undermine what was so great about Lego: that sense of potential in a simple studded brick snapping so satisfyingly ...

Lego has been around for 90 years, so it’s no wonder that the iconic toy includes enthusiasts of all ages—from toddlers to grandparents. Lego fans can create just about anything, including mini ...