Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...

While Snapchat's minimal user growth in the U.S. may raise concerns for investors, the social media company's third-quarter results show a steadily improving advertising business, with the rollout of ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...

Can we get an article about the cease and desist letter filed against SNAP using Geo-Filters?? It seems like a big deal and would love to hear some in depth elaboration. Thanks.

The creative on Snapchat has evolved a lot since those puking rainbow filters. On Tuesday, Snap released sponsored AI lenses, a new generative AI ad format that users can interact with. The format, ...

Adds Viewability and Invalid Traffic (IVT) Measurement for Chat Feed; Now Enabling IAS Coverage Across all Snapchat Ad Formats on any Device Integral Ad Science announced expansion of its partnership ...

Snapchat has removed a distasteful ad from the popular social media app after making light of domestic violence, specifically Chris Brown’s 2009 felony assault against Rihanna. The ad reportedly was ...

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In its utilization of Snapchat's newest ad product -- Sponsored Snaps -- global fast-food company Wendy's generated over 52 million impressions in the U.S. within one day. Snapchat first started ...

Adds Viewability and Invalid Traffic (IVT) Measurement for Chat Feed; Now Enabling IAS Coverage Across all Snapchat Ad Formats on any Device NEW YORK, Nov. 4, 2025 /PRNewswire/ -- Integral Ad Science ...

In the ever-evolving landscape of social media, staying abreast of the latest trends is crucial for marketers, influencers, and content creators. Snapchat, with its vast user base of over 290 million ...