He pointed to data from American National Election Studies (ANES) to illustrate the significance of the two degree shift.

Social media algorithms determine what billions of users see daily, yet most creators barely scratch the surface of how they operate. Platforms prioritize content ranking using engagement metrics, ...

Most of us spend a lot of time on social media. Scrolling when we wake up. Scrolling again just before bed. And at some point, almost everyone asks the same question. Why doesn’t my feed feel anything ...

Social media companies know the power of reinforcement and do their best to deliver this to you to keep you hooked. However, there are things you can do to counter-control these attempts to keep you ...

Armed with a burner phone and a fake name, I set out to learn how Instagram’s algorithm really works. This is what happened next At some point — let's say a Wednesday night around 8:40pm, too late to ...

Social media marketing is shifting to niche platforms, short-form video, influencer partnerships and AI tools — demanding ...