Furthermore, social media analytics software is increasingly equipped with features to identify and assess influencers. These tools aid businesses in pinpointing influential individuals, gauging their ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

NEW YORK, Dec. 4, 2024 /PRNewswire/ -- Report on how AI is driving market transformation - The global social media analytics market size is estimated to grow by USD 14.01 billion from 2024-2028, ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

Doing social media marketing is one thing, but if you’re not analysing what you’re doing, you may as well be doing nothing at all. Dave Howell compares four of the current market-leading social ...

Carly Quellman, aka Carly Que, is a multimedia strategist and storyteller at the intersection of technology and the humanities, investigating how perspective can enhance, rather than overstimulate, ...

BOSTON--(BUSINESS WIRE)--Crimson Hexagon, a leading provider of social media analytics software, has added rich new functionality to its ForSight social intelligence platform. For the first time, ...

Mark Pascarella, CEO of Cambridge-based uberVU Ltd., says the amount spent on social media analytics software has risen 72 percent per year on average for the past four years, and is expected to pass ...