Performing a social media audit is crucial for understanding your current social media presence, identifying areas for improvement, and developing a strategy to achieve your goals. Here's a ...

Whether marketers like it or not, consumers are now generating over 25% of content that appears in web searches for specific brand names, and consumers often trust those social media messages more ...

Follow this channel for insights at the intersection of social media and the law, covering a wide array of issues from employer liability to privacy, from advertising ...

It’s no surprise that social media can make you spend more, but you’re probably not aware of just how much that influence actually is. Learn More: 5 ‘Necessities’ Frugal People Don’t Buy, According to ...

The social media trends shaping 2025 are like something we’ve never seen before—the landscape is undergoing a massive transformation. There is a seismic shift where social media networks are moving ...

Artificial intelligence is already blurring how we think about what is real, even when we know the truth. A recent study at UC Davis had AI chatbots send messages to people’s phones to remind them to ...