It is a bit difficult to say what criteria should be used to judge the success or failure of a research initiative on the scale of merging psychology and economics. Two reasonable criteria, at least ...

Ever bought a monthly gym membership thinking it would make you go more often? Or chosen a health insurance policy with a lower deductible, even though the premium was much higher? You’re not alone – ...

Measurement frameworks can shift anecdotal validation to trackable results, offering proof that behavioral healthcare can generate tangible ROI. Despite decades of evidence linking behavioral health ...