Overview: Digital marketing books help build strong foundational knowledge that goes beyond fast-changing tools and platforms ...
In an elegantly written and deeply thoughtful book, Gary Pisano tilts against the conventional wisdom that scale is an impediment to innovation. “Big does not always mean ugly,” he writes. And ...
In Fast Competition and Flat Denial, Phil Rosenzweig attacks the bulk of strategy books published each year: few of them are fundamentally persuasive or insightful. Most are long on admonition and ...
Simply sign up to the Business education myFT Digest -- delivered directly to your inbox. Strategy is a topic much in demand on business school and executive education courses alike. It is often ...