Subliminal messaging is most effective when the message being conveyed is negative, according to new research. Subliminal messaging is most effective when the message being conveyed is negative, ...

Two recent studies on subliminal messages have found that subconscious visual cues can improve athletic performance and reduce negative age stereotypes of physical ability. The latest research shows ...

The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does ...

Is your romantic partner rooting for you to win? In a series of experiments, psychologists found that when men thought about their partner doing well at something compared to their partner doing ...

Can you send subliminal messages with movies? Summer movie season is here, and the chances are good that you will spend some time in the theater watching at least one of the blockbusters. Along the ...

Words don’t just convey a meaning, but a feeling as well. Pleasant words like “ice cream” make us feel happy, while unpleasant words like “toe jam” make us feel queasy. But there is a way to make ...