New Yorkers are defacing ads for Friend, an AI wearable companion. Friend CEO Avi Schiffmann said the response has been "quite entertaining." Friend spent over $1 million on the NYC subway campaign.

Last month, AI startup Friend launched an eyebrow-raising advertising campaign in the New York City subway, which drew a striking amount of hatred. The largely white billboards left a convenient ...

Subway has launched a national ad campaign promoting the return of Sub Club, a loyalty program the sandwich chain previously wound down 20 years ago, per news shared with Marketing Dive. In new TV ads ...

When an AI wearable's ad campaign sparked backlash in New York City, Heineken said: Hold my beer. Friend, the company behind an AI companion you wear around your neck, spent over $1 million to plaster ...

TV shows. Gambling. Cosmetics. These are just a handful of businesses that advertise with the MTA throughout its massive subway system. Some of the ads are fun, colorful and even – some New Yorkers ...

A New York City subway wrap bashing the New York Knicks will be taken down after pictures of it spread across social media on Tuesday. The ads, wrapped around a subway that goes to and from Times ...

New York City commuters could soon start seeing ads for beer and other boozy beverages on subways and buses, ending a seven-year ban by the MTA. Ads will now be allowed in a variety of formats across ...

There was a time, if a New Yorker were riding the subway, they would see The Subway Sun. It was a series of weekly advertisements promoting the Interborough Rapid Transit Company, or the IRT.