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Survey says: The importance of survey data in marketing

Survey data can provide valuable insight into your customers and their needs. Here’s how to use this data to inform your marketing strategy.

MoSPI looking to hire almost 10,000 contract staff as data collection work piles up

The Statistics Ministry currently has around 5,500 contract staff helping it collect primary data for its surveys ...
WVXU

DOGE created a 'survey of surveys' for a push to cut some government data collection

In a new push to end some U.S. government surveys, the Trump administration's DOGE team has created its own. This week, Ethan Shaotran, a member of the unit set up by President Trump's billionaire ...
OPB

DOGE created a ‘survey of surveys’ for a push to cut some government data collection

Etienne Laurent / AP In a new push to end some U.S. government surveys, the Trump administration’s DOGE team has created its own. This week, Ethan Shaotran, a member of the unit set up by President ...
Forbes

Loyalty Programs And Data Collection: Navigating The Privacy-First Era

Jai Rawat is the cofounder & CEO at Zinrelo, a loyalty platform with a holistic approach. He is a successful entrepreneur & business mentor. In today's hyper-connected digital landscape, data has ...
USA Today

The rising concern for data privacy among American consumers

The landscape of data security and privacy is constantly changing. With a Gartner survey revealing that almost half of organizations with more than 11 marketing channels are increasing first-party ...
Forbes

Data Privacy Tops Concerns For Americans – Who Is Responsible For Better Data Protections?

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. I sat down with the report co-authors – Tiffany Johnson, Founder of ...