Genstore positions itself as an AI-native e-commerce platform, built entirely around AI systems rather than integrating them ...

EverCommerce Inc. has announced that it is exploring strategic alternatives for its Marketing Technology solutions, which are designed to assist service-based small businesses in promoting their ...

Last year, international food giant Kellanova (part of the company formerly known as Kellogg) was hoping to improve sales of its Special K cereal in the U.K. as competition increased. Their hypothesis ...

In my nearly three-decade career as a B2B marketer, I’ve come to appreciate the nuanced differences between B2B and B2C marketing strategies. In the world of B2B, sales cycles are longer, buying ...

Social media marketing is shifting to niche platforms, short-form video, influencer partnerships and AI tools — demanding ...

With the launch of DealRx and the addition of sales automation, we’re helping clients bridge the gap between marketing ...

The development and rollout of RaceTrac's next-gen mobile app is an example of the two departments working together. While acknowledging that transformation is a word that's said a lot at industry ...

Building AI-Powered Digital Ecosystems With Purpose, Respect, and Human-Centered Travel This is AI with responsibility ...

It’s a challenging commercial landscape for B2B marketers today. The end of cheap money from insatiable investors and the cooling of post-pandemic hyper-growth means the focus has shifted. Growth at ...

Taking place March 24, 2026, in New York City, the Summit brings together the industry’s most influential marketers, ...

Disney has assembled the Star Destroyer of marketing executives following the elevation of Asad Ayaz to the post of chief ...

Maintenance and repair supplier W.W. Grainger (NYSE:GWW) reported Q4 CY2025 results , with sales up 4.5% year on year to $4.43 billion. The company expects the full year’s revenue to be around $18.9 ...