Looking to boost sales this holiday season, Toys "R" Us is once again opening new stores. The toy retailer announced on Oct. 16 it will open more than 30 locations in the U.S. for the winter holiday ...

The spot, which is garnering mixed reviews online, tells the brand's origin story via the highly anticipated tool from the company behind ChatGPT. By Kevin Dolak Revived retailer Toys ‘R’ Us is the ...

Toys “R” Us has sparked online backlash after releasing an ad created with OpenAI’s new video generation tool, Sora. While Sora has not yet been released to the public, AI enthusiasts have been busy ...

Five years ago, Toys ‘R’ Us looked like it was gone for good. The shelves were empty, Geoffrey the Giraffe was retired, and a generation of kids (and nostalgic adults) quietly mourned the end of a ...

The store famous for being “where a kid can be a kid” is making a big comeback. Toys ‘R’ Us, the nostalgic toy superstore that shaped so many childhoods for decades, has announced that it’s opening ...

Toys 'R' Us is mounting a comeback in the United States, expanding its presence with new stores and pop-up locations, which one expert said could mark the beginning of an American revival for the once ...

PARSIPPANY, N.J. -- Less than a year after Toys ''R'' Us closed its U.S. stores, a new company has announced it bought the beloved toy store and promises a "new vision to deliver the magic of its ...

Most Americans have at some point in their lives been to a Toys "R" Us location, somewhere in the U.S. Just the thought of pulling up with your parents and seeing the colorful outside, and then ...

NEW YORK -- This week will bring the end to an American institution, with all Toys 'R' Us stores set to close by Friday. Stores with a lot of inventory are offering 60 to 80 percent discounts. Those ...

Toys "R" Us is making a comeback in North Carolina. At its peak, Toys ‘R' Us was the go-to toy store in America, with more than 700 nationwide. It was the go-to store for everything from stuffed ...